We are a family of engineers, weekend warriors and photographers living, working and riding in Perth, Western Australia. As Every Lover Knows, it’s hard to find time to get away and it’s frustrating when something small prevents us from doing what we love. This is why we are here, to create products of lasting quality that won’t let us down in our time of need, so that we can go forth and do what we love most.Five years ago we had the opportunity to go to China to consult on the Australian retail market. This was a big eye opener and so our journey began with manufacturers in China. During our second trip we locked in with one reliable and trustworthy manufacturer. Since then we have been testing for 2 years in New Zealand for the rims and more recently with the valves.This has been an awesome experience which was mostly finalised three years ago through a three month stint in China as a family. That time was something we will never forget and set the final wheels in motion for where we are today.
Titanium Valve Kit
To achieve reliability, quality and consistency we have painstakingly created a bike valve from Titanium. The result is a main core made from Titanium with the cap and screw made from quality aluminium while the inner core remains standard*. For a product this small, the weight factor is negligible so we are able to fully focus on the strength and longevity of Titanium, providing a non-corrosive, high strength product. Being as simple as ‘Fit and Forget’, we love it.
Carbon Fibre Rim
Welcome to our rims. We are very excited after a good bashing from our friends, to present some solid Trail/Enduro rims.
- Impact Resistant Construction. Carbon rims feature a layer of composite material that increases the impact strength and helps distribute energy and shock from impacts to the rim.
- Super lightweight. Rim constructed with premium Toray T700 & T800 carbon fibre, best strength to weight ratio with no expense spared (500g 29- 31/38mm).
- Smooth Wall Technology. No folded prepreg during curing, smooth both inside and outside rim wall to reduce potential quality issues.
- Carbon Strip Reinforcement. A unique carbon strip to strengthen the spoke tension and stabilise rim structure and reduces rim weight.
- Hookless Rim Bead. Hookless rim bead with more straight and smooth side walls so tyre can sit against rim walls fully. More durable and impact resistance compared to the traditional hooks rim.
- Tubeless Ready. Bead-lock design makes the rims better tubeless tyre setup and better sealing, results in a more lightweight carbon wheel.
- Angled spoke holes. Allows the nipple to pull straight in line with the spoke for reduced stress, this results in fewer broken spokes and nipples.